The future of shopping is here and it looks cooler than you can imagine. With the advent of e-commerce, retail stores have adopted the newest of technologies like Augmented Reality (AR) to enhance the customer’s shopping experience to get an edge over other stores. They have transformed the whole journey of a shopper from entering a store to opening the final product at home in unimaginable ways. This has resulted in increased brand engagement for them and a whole new way of shopping for us. So, let’s take a look at how some retailers are using augmented reality shopping to give us a memorable experience.